ORGANICALLY STYLISH: 40TH ANNIVERSARY OF EARTH DAY
Sunday commemorates the 40th Anniversary of Earth Day and all things green around the world. More than one billion people in 190 countries will be participating in this year’s activities according to the Earth Day Network.
“It is fantastic that we have come so far with people being aware of and involved in the environment,” said Nancy Ehrlich, owner of Organic Style. “Kids consider it cool to be green and socially conscious today, which was so rare or unheard of forty years ago. Progress is great.”
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As I have done for the past two Earth Days, I visited Nancy to talk with her about her store, which is celebrating its third anniversary this month.
“I opened the store because I wanted a place where people could come and learn about the importance about living an organic and fair trade lifestyle,” said Nancy. “I wanted to share what I was learning and do what I could to help.”
Organic Style features a variety of Earth-friendly products, from children’s apparel to jewelry to pet supplies, which combine fashion and function – it’s not about granola and Birkenstocks.
Three of the most popular items:
1. Patchwork Handbags hand-sewn by an 86 year-old grandmother from Point Pleasant feature impeccable craftsmanship and an adjustable strap.
“The reversable bags, with really beautiful fabric patches taken from used drapes, upholstery and denim look like they are from a New York City boutique,” said Nancy. “They are really the ultimate in recycling because she takes softly used fabrics and gives them an entirely new life. Nothing goes into the landfills.”
All the bags have a color theme and look like the patches were all meant to work perfectly together. One bag featured taupe, sage green and ivory satin.
The designer also donates a portion of the proceeds from the handbags to children’s hospitals.
2. IKOVE by Florentas chocolate lotions and shower gels are organic and fair trade.
“Who would not want to smell like fragranty chocolate,” said Nancy. “Its not the typical chocolate scent – these products are have a soft and warm scent combined with the known antioxidant healing properties from the Acai plant.”
3. Earth Co. women’s hoodie made of ultra-soft cotton from Africa.
“The hoodies are one of my most popular items right now,” said Nancy. “They have a beautiful flower graphic and are so unbelievably soft and affordable. What is also important is that the cotton is fair trade from Africa, not India or Bangladesh.”
Nancy’s acumen for choosing the right merchandise at the right price point has developed into a rabid following.
“I do not believe there is another business in Asbury Park that has such a global impact as Organic Style,” said King of Green Coaster columnist Tom Pivinski. “To be able to help a shopper on Cookman Avenue empower a woman raising her family in Bangladesh by buying her handicraft is, as far as I am concerned, a stunning achievement. If each municipality had a Citizen of the Earth, I would nominate Nancy to represent Asbury Park.”
And our city would second that nomination.
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