If you have an iPhone you will want to be one of the first people to have the Jersey shore’s first known app specific to a beach.

The Asbury Park Boardwalk iPhone application is now live as a free download in the Apple “App Store.” 

“The application is an easy way for users to stay connected to what’s going on at the boardwalk – including concert announcements, special events, store and restaurant openings and other news and information,” said Pasqualina DeLucia, Madison Marquette.  “There’s always something new going on here at the boardwalk and we hope everyone will download the app so that they can stay up to date.” 

The new application has several elements, including:

Concerts & Events – a frequently updated listing of upcoming music concerts and special events such as festivals, fireworks, bonfires, movies on the beach and sporting events.

Shopping – a comprehensive list of the shopping destinations at the Boardwalk, including several new retailers opening this summer.  Content includes location, description and contact information for each.

Dining – a full directory of the many dining options at the Boardwalk – both seasonal and year-round destinations.  Content includes hours, location, description and reservation information for each.

Night Spots – a description of the popular night-time gathering places along the Boardwalk, including descriptions, contacts, location information and hours.

News Announcements – information related to major news at the Boardwalk, such as new store openings, signature events and special promotions.

Social Media Connection – links to the Twitter and Facebook profiles of the Boardwalk.

The design and functionality of the application is in keeping with the award-winning APBoardwalk.com website.  The application was developed by Mobile Fringe, a mobile marketing and development company (www.mobilefringe.com). 

“We are extremely proud of the offerings we have here at the Boardwalk and we are delighted to have this additional communications vehicle,” said Delucia.

Download the application here:  http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=373462780